Are you looking to design a website for your hotel, but don't know where to start? You've come to the right place! We'll help you understand the basics of website design and provide tips that will make your website stand out from the competition.
As well, you have the option of contacting a Hotel Website Design Company to help you design the perfect website to attract guests to your hotel. That is the ultimate aim and you have the world as your audience. Locals may frequent your hotel in addition to those looking for a vacation that is surrounded by great room views, luxury, and all the amenities.
From choosing the right colors and fonts to providing food options for guests, we have all the information you need to create an attractive website that will attract more customers. It pays to know what to ask your design company for. So let's get started!
Choose the Right Colors and Fonts
Selecting the right colors is an important part of website design. Your website should have a professional look, so opt for classic colors like black, grey, and white. Choose fonts that are easy to read and not too flashy. This will help create a clean and organized website that visitors enjoy browsing.
Clarity is the most important thing when it comes to text. Although, consider that a basic font may not look that impressive. Using too many colors may take away from a brand and be confusing. They can also look fun instead of professional if over-used. We have to think carefully and try and be consistent between web pages.
Provide Food Options for Guests
Your website should include food options that are available to your guests. This will help them plan their stay better and make it easier for them to find the perfect meal. Try to include a variety of cuisines, including vegan and vegetarian options. Also, provide information about delivery services that are available in the area.
Food throughout the day is something that many may expect from a hotel as opposed to just a bed and breakfast. If you offer room service and food delivered there, then advertise the fact. If there is a Michelin Star chef inside your restaurant then that needs promoting too. Think about all your selling points when developing content for your website.
Create an Attractive Homepage
Your website's homepage is the first thing visitors will see, so make sure it looks good! Add photos of your hotel and its amenities to create a more inviting look. Include details about the rooms, services, and local attractions to give visitors a better idea of what they can expect when they stay at your hotel.
A home page should be a summary of the services which will then lead internet visitors to further pages with more detail and explanation.
Have links from your engaging homepage that has, in the first place, attracted potential customers.
These other pages should be still visually appealing and extra informative. The photos, which are best taken professionally, can be of hotel rooms, guest areas, restaurants, and bar areas. You could show, for instance, examples of the food from the gourmet restaurant menu to look delicious.
Always keep the photos of the hotel rooms up-to-date so that guests are not disappointed when they arrive when a certain theme was promised. Boutique hotels, in particular, will sell their environment based on the creation of a certain theme.
The feedback or reviews that guests leave on your website will matter to you when the purpose of asking for them will be to encourage others to also visit your hotel. So everything that you promise on the website needs to be the case, within reason.
Conclusion
These are just a few tips to help you design an attractive and purposeful website for your hotel. With the right website design, you can create an inviting space that will draw more customers and increase bookings.
You do not have to achieve this feat alone, though, because there are experienced web design companies out there that can assist you or completely design a professional website on your behalf. Also, companies of this kind can provide ongoing services to help you maintain the look and functionality of your website.
